Tirana International Film Festival

The Tirana International Film Festival lacked a consistent visual direction across its communication. I created a complete brand strategy and visual identity, establishing a clear framework that guides the internal team and all collaborating designers. From typography and colour to imagery and layout systems, every element was defined to ensure consistency across digital, print, and future campaigns. The result is a recognisable and scalable identity that strengthens the festival’s presence internationally while giving the team the tools to communicate with clarity and confidence.
client
Tirana International Film Festival
ART DIRECTION & GRAPHIC DESIGN
Agron Domi
festival DIRECTOR
Agron Domi
More info
deliverables
Brand strategy and positioning, brand messaging and tone of voice, visual identity system, logo system (symbol, wordmark, usage guidelines), colour palette (primary and secondary), typography system (primary and secondary typefaces, hierarchy), imagery guidelines (photography direction, illustrations, icons, video), layout and composition principles, social media templates (posts, stories), poster and campaign system, print materials (business cards, letterhead, envelopes), digital communication assets, brand guidelines document